NBCUniversal Agent to Bring Its Brands to India

By | 2017-03-28T06:07:17+00:00 February 19th, 2016|Categories: Client, Industry News, Licensing Agent, Licensor|

MyMediabox partner NBCUniversal Brand Development Group has chosen Mumbai-based licensing agency Black White Orange to extend its brand portfolio for licensing and merchandising to Indian and South Asian markets. Black White Orange will represent NBCU’s portfolio in the region for properties such as Despicable Me, Jurassic World, Fast & Furious, The Secret Life of Pets, Back to the Future, Jaws [...]

Peanuts, the Newest brand to join “T-Shirt Booth”

By | 2017-03-28T04:40:03+00:00 March 10th, 2014|Categories: Character Brand, Client, Licensing Agent, Licensor|Tags: , , , , , , , , , , , , |

The Licensing Company brokered a deal between Peanuts and Digital Giving, making them the newest brand to join the “T-Shirt Booth” app. “T-Shirt Booth” offers customized character t-shirts to help raise money for different charities. Read our previous blog about "T-Shirt Booth" to learn more about the app. By creating personalized t-shirts featuring Snoopy, Charlie Brown, or any other favorite [...]

Fashion Friday: King Features Creates Betty Boop Line

By | 2017-03-28T03:57:32+00:00 February 14th, 2014|Categories: Character Brand, Client, Fashion, Licensing Agent|Tags: , , , , , , , , |

Freeze and Signorelli are in collaboration with King Features Syndicate to create a ‘90s-themed apparel line featuring Betty Boop. The line includes skirts, shirts, and sweatshirts that will be available at Forever 21 retail stores in the United States. King Features has also teamed up with Kinetix, a luxury brand, to create a line of Betty Boop t-shirts to be [...]

#TBT: Joester Loria celebrates Very Hungry Caterpillar

By | 2017-03-28T03:53:00+00:00 February 13th, 2014|Categories: Character Brand, Client, Licensing Agent, Licensor|Tags: , , , , , , , |

The Joester Loria Group has planned a whole year of products, promotions, and events to celebrate the classic children's book The Very Hungry Caterpillar’s 45th anniversary this year. The Very Hungry Caterpillar is considered Eric Carle’s most famous book and has remained one of the best-selling and most read children’s book around the world. To celebrate The Very Hungry Caterpillar’s [...]

Fashion Friday: Jelly Belly Branded Apparel

By | 2017-03-28T03:13:14+00:00 January 31st, 2014|Categories: Character Brand, Client, Licensing Agent|Tags: , , , , , , , , , , |

Jelly Belly has teamed up with Poeticgem to develop a new range of branded apparel, including fashion clothing and loungewear. Poeticgem will incorporate Jelly Belly’s signature flavors such as Tutti-Frutti, Chocolate Pudding and Sizzling Cinnamon, as well as some of the jelly beans iconic fans into the new line of apparel. The Licensing Company, Jelly Belly’s licensing agency, utilizes MyMediabox [...]

#TBT: Flash Gordon Returns

By | 2017-03-27T19:35:56+00:00 January 30th, 2014|Categories: Character Brand, Client, Licensing Agent|Tags: , , , , , , , |

Dynamite is bringing back Flash Gordon in a new series! The comic book publisher set the series to debut April 2014 and will coincide with the character’s 80th anniversary. There will also be a new range of gift merchandise developed by Portico which will feature the work of cartoon-strip artist, Alex Raymond. The new line will include greeting cards, stationery, [...]

Joester Loria Group Founders Inducted into Hall of Fame

By | 2017-03-27T18:40:17+00:00 January 20th, 2014|Categories: Client, Licensing Agent|Tags: , , , , , |

Co-founders of The Joester Loria Group, Debra Joester and Joanne Loria, have been selected for induction into the LIMA Licensing Industry Hall of Fame. They will receive this honor at the annual LIMA Awards Ceremony during Licensing Expo in Las Vegas, Nevada. Joester and Loria’s agency has earned many awards over the years, including LIMA awards for Jeep as Corporate [...]

SMC Expands Licensing Program for Angry Little Girls

By | 2017-03-27T18:41:00+00:00 November 15th, 2013|Categories: Character Brand, Client, Licensing Agent|Tags: , , , , , , , , , |

SMC Entertainment Group is continuing to expand the licensing program for the comic strip and book series “Angry Little Girls!.” SMC is a North American licensing agent for the brands Jungle Book, h2O Just Add Water, Dance Academy, Poppy Cat and the aforementioned Angry Little Girls. Among the new U.S. licensees are Toynami, Shirt Lab, Whatever Company, Advanced Graphics, Multiverse [...]

MyMediabox Clients Among Most Influential Brands of 2013

By | 2017-03-27T18:10:48+00:00 November 7th, 2013|Categories: Character Brand, Client, Licensing Agent, Media|Tags: , , , , , , , , , , , , , , , |

Licensing.biz released their first Power List this month of the most influential brands of 2013. The list, which is voted for by a panel of 200 independent judges in the industry, is split into four categories – Character & Entertainment, Brands, Art & Design and Sports.Taking the top 2 spots for the Character & Entertainment category are MyMediabox clients eOne [...]