NBCUniversal Agent to Bring Its Brands to India

MyMediabox partner NBCUniversal Brand Development Group has chosen Mumbai-based licensing agency Black White Orange to extend its brand portfolio for licensing and merchandising to Indian and South Asian markets.

Black White Orange will represent NBCU’s portfolio in the region for properties such as Despicable Me, Jurassic World, Fast & Furious, The Secret Life of Pets, Back to the Future, Jaws and more. Product categories they plan to build in India, Sri Lanka, Bangladesh, Nepal and other South Asian territories include apparel, toys, stationery, gifts, novelty, back-to-school, and home décor.

NBCU uses MyMediabox-PA for product approval management and MyMediabox-DAM for style guide asset delivery.

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By | 2017-03-28T06:07:17+00:00 February 19th, 2016|Categories: Uncategorized|0 Comments