About Linda Hironaka

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So far Linda Hironaka has created 24 blog entries.

Sanrio Launches New Brand and Lifestyle Apps

By | 2017-03-28T06:17:57+00:00 March 17th, 2016|Categories: Character Brand, Client, Industry News, Licensee, Licensor|

Hello Sanrio to bolster Sanrio’s core foundation of social interaction. MyMediabox partner Sanrio announces its new brand called Hello Sanrio, to be featured in an upcoming suite of lifestyle apps. The company chose Hyper Hippo Games, an independent games studio, to develop the apps portraying Hello Kitty and other characters from Sanrio’s portfolio including Keroppi, Chococat, Pompompurin and more. The [...]

DreamWorks Adds Puzzles to DinoTrux Interactive Toys

By | 2017-03-28T06:13:14+00:00 March 14th, 2016|Categories: Character Brand, Client, Industry News, Licensee, Licensor|

DreamWorks Animation has partnered with UK based licensing company Clementoni to create DynoTrux-themed interactive puzzles. The first two puzzles from the new range will be 104-piece sets and will launch next month in the UK. “Dinotrux” is DreamWorks Animation’s first original TV series and is based on the children’s book by Chris Gall. The series, featuring friends that come in [...]

St. Patty’s Day Predicted to Boost Retail Sales

By | 2017-03-28T06:10:11+00:00 March 10th, 2016|Categories: Industry News|

St. Patrick's Day is right around the corner, and retailers in the United States should be feeling pretty lucky. According to the National Retail Federation, the Irish and the Irish-at-heart will spend upwards of 4.4 million dollars celebrating the holiday. The prediction is based on a St. Patrick’s Day Spending Survey conducted by the NRF with Prosper Insights and Analytics. [...]

NBCUniversal Agent to Bring Its Brands to India

By | 2017-03-28T06:07:17+00:00 February 19th, 2016|Categories: Client, Industry News, Licensing Agent, Licensor|

MyMediabox partner NBCUniversal Brand Development Group has chosen Mumbai-based licensing agency Black White Orange to extend its brand portfolio for licensing and merchandising to Indian and South Asian markets. Black White Orange will represent NBCU’s portfolio in the region for properties such as Despicable Me, Jurassic World, Fast & Furious, The Secret Life of Pets, Back to the Future, Jaws [...]

Hello Kitty Con 2014

By | 2017-03-28T05:57:42+00:00 September 10th, 2014|Categories: Uncategorized|

MyMediabox partner Sanrio is getting ready for the first official Hello Kitty fan convention in the world. Kitty Con will take place October 30th to November 2nd at The Geffen Contemporary at The Museum of Contemporary Art in Los Angeles, California. The convention is a celebration of Hello Kitty’s 40th anniversary and fans from around the world will be able [...]

Jockey International Creates Baby Jockey Collection

By | 2017-03-28T05:54:39+00:00 September 5th, 2014|Categories: Uncategorized|

Jockey International and Gerber Childrenswear have teamed up to create a new baby apparel line for boys and girls 0-24 months. The Baby Jockey girls’ collection was released earlier this year on Jockey.com in June and the Baby Jockey’s boys’ collection will launch in late September. It will include body suits, sleep n’ play outfits, accessories and pant sets. In [...]

MyMediabox™ Chosen by Friendly Family Productions, LLC as Best-in-Class Software Tool for Little House on the Prairie®

By | 2017-03-28T05:35:53+00:00 August 8th, 2014|Categories: Uncategorized|

Los Angeles-based Friendly Family Productions, LLC has chosen the MyMediabox suite of applications to improve digital asset management and product approval processes with their Partners and Licensees. “Our company recently created a classic licensing program for Little House on the Prairie® and appointed agents in the U.S. and in a number of major international markets. We decided to contract with [...]

Striker to Build Global Licensing Program for ‘Orphan Black’

By | 2017-03-28T05:32:46+00:00 August 1st, 2014|Categories: Uncategorized|

This fall specialty retail channels will launch products from the hit TV series “Orphan Black”. MyMediabox Client Striker Entertainment and Temple Street Productions are working to develop the global licensing program and will include items such as t-shirts, sweatshirts, and tank tops. Additional categories, that have not yet been announced, will include calendars, novels, drink ware, and more. Striker’s other [...]

Protecting your Assets: Evaluating Licensing Software Vendors

By | 2017-03-28T05:29:30+00:00 July 9th, 2014|Categories: Uncategorized|

When you're considering cloud-based software for your own company's Contracts/Royalty, Digital Asset Management and Product Approval product needs, it's an exciting process: you're changing the way your business does business, with the potential to reap huge savings and increases in productivity. However, it can be a scary proposition to outsource the housing of your brand’s data and assets to a [...]

MyMediabox Launches New Contracts/Royalty Software, Mediabox-RM

By | 2017-03-28T05:26:36+00:00 June 27th, 2014|Categories: Uncategorized|

MyMediabox’s newest application, Mediabox-RM, was launched at Licensing Expo 2014 and is integrated with other Mediabox applications for an all-in-one solution. Core functionality for Mediabox-RM includes: Rights/Availabilities Management. Manage and display all available or licensed rights across Property/Brand, Category and Territory. Deal Memo and Contract Management. Create deal memos, convert them to long-form agreements and manage contract terms. Royalty Tracking [...]