ericrennagel

About Eric Rennagel

Eric Rennagel is the Founder and Chief Executive Officer of MyMediabox, the industry-leading SaaS platform that transforms how licensors, agents, and media companies manage digital assets, contracts, rights, product approvals, and royalty workflows. Eric established MyMediabox in 2003 after recognizing a need for streamlined, cloud-based business productivity tools in the consumer products licensing and media industries. As CEO, Eric sets the company’s vision and strategy, drives product innovation, and ensures MyMediabox continues to meet the evolving needs of customers worldwide. Under his leadership, the company became part of Jonas Software, Inc. a unit of Constellation Software, Inc. (traded on the Toronto Stock Exchange under symbol CSU) gaining the stability and resources to expand its global reach while maintaining a deep commitment to customer success. Prior to launching MyMediabox, Eric gained valuable experience as an executive in the consumer products licensing and television distribution sectors, giving him firsthand insight into the industry challenges he set out to solve. His entrepreneurial spirit, technical vision, and dedication to excellence have helped establish MyMediabox as a trusted partner for licensors and agencies around the world. Outside of work, Eric enjoys travel, golf, fitness, snow skiing, soccer, and cheering on the Atlanta Braves. He credits resilience and perseverance as keys to success in both business and life.

How Does Licensing Management Software Work? [Guide]

By |2026-06-04T14:45:56+00:00May 1st, 2026|Categories: Licensing Management Software|

Licensing management software gives licensors, agents, and their teams a centralized platform to manage the operational and financial side of a licensing program. That covers everything from capturing deal terms and tracking rights to distributing brand assets, managing product approvals, and processing royalties. Most teams start with spreadsheets and email threads. Those tools work at low volume, but break [...]

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5 Analytics Features Every Royalty Platform Should Have

By |2026-04-23T15:50:12+00:00April 23rd, 2026|Categories: Royalty Management|

Royalty platforms that lack strong analytics leave teams filling the gap manually:  Finance builds performance summaries in spreadsheets Licensing reconstructs partner activity from exported data Leadership waits for reports that are already out of date by the time they land Five analytics features determine whether a royalty platform gives your team the visibility it needs or creates more work. [...]

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Top 4 Challenges in Royalty Accounting

By |2026-02-27T18:57:56+00:00February 24th, 2026|Categories: Royalty Management|

Royalty accounting looks straightforward until you have to do it repeatedly across a growing set of agreements. Once you are dealing with multiple partners, reporting schedules, territories, and deal terms, the work stops being “run the numbers” and starts being “reconcile, verify, explain.” It is easy for the process to turn into a monthly or quarterly cleanup cycle where [...]

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Top 7 Benefits of Using Royalty Management Software

By |2026-02-17T17:24:19+00:00February 17th, 2026|Categories: Royalty Management|

Royalty management software helps licensors and rights owners manage royalties in a more consistent, repeatable way. It brings key parts of the process into a single system, including contract terms, rights, product information, and royalty tracking, so teams don't have to piece everything together across spreadsheets and email threads. Most platforms also provide a structured way for licensees and [...]

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