There are many benefits of licensing when each participant in the process fulfills their responsibilities. Click here for the full article on the LIMA website.
Jelly Belly has teamed up with Poeticgem to develop a new range of branded apparel, including fashion clothing and loungewear. Poeticgem will incorporate Jelly Belly’s signature flavors such as Tutti-Frutti, Chocolate Pudding and Sizzling Cinnamon, as well as some of the jelly beans iconic fans into the new line of apparel. The Licensing Company, Jelly Belly’s licensing agency, utilizes MyMediabox [...]
Within Mediabox-PA (Product Approvals) the "Messaging" tool provides a centralized location for all dialogue concerning the approvals process. Conversations can be made at the project and submission level and allow licensees and licensors to interact and make additional comments between stages. For the licensee, “Messages” provides a means to ask the licensor more detailed questions about a change request. For [...]